The success of your Mail I Want email marketing campaign starts with one basic element: an opt-in list, this simply means that all people within the campaign have "opted-in" or given permission to send them email. Examples of this could be menu updates, coupon specials, Birthday specials, "last minute" deals, or monthly newsletters.
Every business knows that it's much cheaper to keep a customer than it is to get a new one. The relationships that you develop by using the Mail I Want system to continuously, and personally, communicate with your customers, will help you keep them as customers for life. |
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*Forrester Research
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